Email

Email

PowerUp lets you send and receive email tied to Notion database records. Emails are composed from records, replies route back automatically, and everything is tracked.

Composing Email

Email is composed from individual Notion records via a compose link.

  1. Open a record in your connected database
  2. Click the PowerUp compose link
  3. The compose window opens with:
    • To — pre-filled from the record's email property
    • From — dropdown of verified sending domains and your sender identity
    • Subject — enter or pre-filled from a reply context
    • Body — rich text editor with formatting toolbar
  4. Click Send to queue the email for delivery

The compose window is standalone and uses your Notion identity to determine your sender address and signature. No separate login is needed — authentication is handled via a secure token in the compose link.

Templates and Merge Fields

Templates let you save reusable email content with dynamic values from your Notion records.

Using merge fields: Insert {{FieldName}} anywhere in your email body or subject. When the email sends, PowerUp replaces each merge field with the value from the corresponding Notion property on that record.

For example, if your database has a "Company" property:

Hi {{Name}},

Thanks for your interest. We'd love to learn more about {{Company}}.

Merge fields resolve from the record's properties. If a property doesn't exist or is empty, the merge field is replaced with an empty string.

Creating templates: Save frequently used email bodies as templates. When composing, select a template to pre-fill the body. You can edit the content before sending.

Reply Routing

When you send email from PowerUp, each conversation gets a unique reply address. When the recipient replies, the response is automatically routed back to the original Notion record.

How it works:

  • Each outbound email includes a unique reply address in the Reply-To header
  • Inbound replies are matched to the original conversation
  • Reply content is stored as a sub-page of the Notion record
  • Multiple replies in the same thread are grouped as a conversation

This means all email communication for a record lives alongside that record in Notion.

Open and Click Tracking

PowerUp tracks email engagement automatically.

Open tracking — A small tracking pixel is embedded in sent emails. When the recipient's email client loads images, the open is recorded. Note: some email clients block images by default, so open tracking is not 100% accurate.

Click tracking — Links in your email are rewritten through PowerUp's tracking service. When the recipient clicks a link, the click is recorded before redirecting to the original URL.

Delivery states — Each email progresses through these states:

  • Sent — email queued and sent to the mail server
  • Delivered — mail server confirmed delivery to recipient's inbox
  • Opened — tracking pixel was loaded
  • Clicked — a tracked link was clicked
  • Bounced — delivery failed (invalid address, full mailbox, etc.)

View all delivery states in Email Logs.

Sending Domains

You must verify a sending domain before sending email. This involves adding SPF and DKIM records to your DNS.

SPF (Sender Policy Framework) tells receiving mail servers that PowerUp is authorized to send email on behalf of your domain. Add this to your domain's TXT record:

include:spf.powerup.globi.ca

If you already have an SPF record, append it before your ~all or -all directive.

DKIM (DomainKeys Identified Mail) cryptographically signs outgoing email. Add a CNAME record:

Name:  npdkim._domainkey.yourdomain.com
Type:  CNAME
Value: dkim.powerup.globi.ca

After adding both records, go to Sending Domains and click Verify Now. Both columns should show "OK" when verified.

You can verify multiple domains. When composing email, you choose which domain to send from.

Sender Identity

Each person in your Notion workspace can have their own sender identity — a personal from-address and email signature.

The first time you compose an email, PowerUp asks you to verify your Notion identity via OAuth. This links your Notion user account to a personal sender profile.

Once linked, your identity settings include:

  • From address — your personal email address used as the sender
  • Signature — HTML signature appended to outgoing email

Your identity is remembered across sessions. You can update it from the compose window.